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Women Empower Wednesdays
Hi, I'm Bri Logue and this show is for women who want to connect with others via the struggles in their journeys. It can be really easy when you're just starting out to feel like you're on your own, going through an unknown process but know that there are so many other women doing what feels impossible as well! Join us on our podcast where we'll talk about how these amazing women have made it work despite everything life throws at them - including me.
Women Empower Wednesdays
Mastering the Art of Authentic Sales with Nikki Rausch
In this empowering episode of Women Empower Wednesdays, host Bri Logue sits down with Nikki Rausch, the accomplished CEO of Sales Maven. Nikki, with her 25 years of sales experience, has shifted from a corporate sales role to an educator and coach helping entrepreneurs, especially women, master the art of selling authentically and effectively.
Summary:
Nikki shares her journey from a high-flying corporate sales career to becoming an entrepreneur focused on teaching strategic and authentic sales techniques. She discusses the pivotal role communication plays in sales, drawing from her extensive background in neuro-linguistic programming (NLP) to enhance interpersonal interactions and business negotiations. Nikki emphasizes that sales should not be seen as coercive but rather as a collaborative process aimed at mutual benefit.
Show Notes:
- Nikki's Transition to Entrepreneurship: How she shifted from her corporate sales career to starting her own business focusing on sales coaching.
- The Role of NLP in Sales: Nikki explains how neuro-linguistic programming has transformed her communication skills and how she applies these techniques to improve her clients' sales processes.
- Challenges Women Face in Sales: Discussion on the common hurdles female entrepreneurs encounter in sales and how Nicki's approach helps overcome them.
- Sales Maven Society: Nikki introduces her group coaching program where she supports clients in refining their sales skills in a community setting.
- Personal Insights and Advice: Nikki shares personal anecdotes and advice for entrepreneurs struggling with sales, emphasizing the importance of genuine communication and understanding buyer signals.
- Books and Resources: Information about Nikki’s books, including titles like "Buying Signals" and "The Selling Staircase," which provide further insights into her sales philosophy.
Connect with Nikki:
https://yoursalesmaven.com/
https://www.facebook.com/yoursalesmaven/
https://www.instagram.com/your_sales_maven/
https://www.linkedin.com/in/nicolerausch/
Connect with Bri:
Website: www.brilogue.com
IG: @bri.logue
FB: @bri.logue
Want to be on the podcast?
Send me an email at: podcast@ivory.media
